Course Description

This continuing education professional development course re-imagines how business ought to serve customers by applying the lens of Christian faith. The course builds upon the SPU-produced Faith & Co film series with a focus on the Season 3: Serving Customers film stories. These are evocative short film stories of practitioners and companies who have thought deeply about and have wrestled with the practicalities of implementing faith-based practices in and through their companies. It also uses interviews with executives and other subject matter experts. Students will be challenged to rethink some of the taken-for-granted assumptions that are built into normal business practices and to “de-/re-construct” business models.

Course Outline

  • Welcome, Introduction/Overview & Instructions/Providing Good Goods – The Canlis Story
  • Providing Good Goods – The X-Gym Story
  • Justice & Provisioning the Poor, Marginalized, & Underserved – The PICSA Story
  • The Ethic of Relational Love - The McCoy’s Building Supply Story
  • The Ethic of Relational Love - The Guardian Bank Story
  • Building Trust – The Flow Automotive Story
  • Celebrating True Beauty - The Magpies Girl Story
  • Celebrating Crafted Beauty-The Saddleback Leather Story

Learner Outcomes

After completing this course, students will be enabled to bring a Christian faith-informed mindset to the practice of business and marketing in hopes of better contributing to the flourishing of customers; to more fully live integrated lives as faithful professionals in business.

  • Explore the implications of Christian faith and theology for business, specifically for serving customers, developing, and maintaining customer relationships, and marketing practices.
  • Provide practical examples of how faith-based values can be expressed in business and marketing.
  • Develop the integration and synthesis of business experience and theological concepts.
  • Encourage and equip students to make meaningful and practical connections between faith and the practice of business and marketing.
  • Provide opportunities for discussion, self-reflection, and the development of practical action plans.


Each week’s module will “unlock” on Monday morning at 12:01am (00:01 Pacific Time) in the order listed in the Schedule. Students must log on to the Canvas® course site and click “Modules” on the left navigation bar.

All learners should complete the professional and personal development activities for each week’s module by midnight (23:59 Pacific Time) the following Sunday evening. Each module should take 60-90 minutes to view/read the content and an additional 60-90 minutes to engage in thoughtful discussion of and reflection on the topics.

Thank you for your interest in this course. No offerings are available at this time.
Required fields are indicated by .